Production Blog- Editing

 Hey guys! Today we will be discussing my editing process. We had a lot of raw footage, so this was a very long process. The app I used for my editing was Capcut. This was the same app that I used for my commercial. Although I did end up going with another app for the final result of my commercial, I did have an overall positive experience. It was a little harder considering I am using much longer clips rather than pictures as I did with my commercial. But, the app was quite beginner friendly and I was able to figure it out in no time. The first thing I did was take a series of pictures of the gum heart unraveling to the title. I then inserted these images into Capcut to create a stop animation style clip. The rest of the editing was quite simple. I just inserted the clips in order into Capcut. I also zoomed in on the clips which required it. That was my editing process. Thank you for reading!


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